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Computers 4 Kids’ educational software, branded as e-Learner, reinforces themes and topics being taught by the classroom teacher. Children also learn ICT skills incidentally whilst covering content taken from their syllabus. There are three distinctly separate products catering for pre- and primary schools, high schools and adult sectors. Computers 4 Kids franchise is an option.

To date the educational programs have been used by more than six million learners in 24 countries, and Computers 4 Kids isn’t stopping here. With the launch of a new Training Centre model the company aims to expand its existing footprint and reach even more students.

Adults are not left out when it comes to digital literacy as e-Learner Adult, an all-inclusive, ICT skills building platform, is also on offer. The lessons have been adapted to deal with many challenges that adults face in their working lives, including lessons on bank charges and tax Information. What makes the e-Learner platform more appealing is that the courseware is MICT- and SETA-accredited.

The Training Centre package will see franchisees target schools directly, explains marketing director Brett Levine. “Franchisees will approach schools in their areas and offer after-school lessons to learners.”

Franchisees can operate from the schools IT lab and in turn train teachers currently employed by the school. “This equips teachers with the tools to enhance their lesson plans and ultimately identify and address any problem areas for learners,” says Levine. If the school does not have a computer centre, franchisees can utilise their own mobile computer labs.

Who is the ideal Computers 4 Kids franchisee?

According to Levine, the Computers 4 Kids franchise package appeals to a variety of people – from stay-at-home moms to retired teachers, and even young entrepreneurs just starting out – because it’s a chance to get involved in the community and make a difference in children and adults lives.

Prospective franchisees do not require previous teaching skills, as full training is provided. “Candidates must, however, have a passion for education and marketing, and the drive to build a successful business,” says Levine. Determination and hard work are essential too.

 The package

The low cost of entry at R60 000 – and the minimal overheads of the Training Centre package make this a very appealing business opportunity. The package includes four laptops, full training, business stationery and on-going support. Each laptop is pre-loaded with the curriculum software for primary, high school and adult education courses. Thereafter a monthly royalty fee is payable.

Levine is very aware of how quickly technology can change and has surrounded himself with a team focussed on ensuring that the company stays ahead of the curve, especially when it comes to planning and executing exciting educational solutions. “This is part and parcel of ensuring we offer a relevant curriculum to learners and high-profit potential to franchisees,” he points out.

 The changing face of technology

With this in mind, the company is currently rolling out a preschool program. “Children are becoming more and more familiar with technology and are often more proficient in this field than their parents. Our program allows these very young learners to have fun while picking up and continually improving their ICT skills,” says Levine. The package has been tailored to meet the requirements of the preschool market and is available as a standalone option.

“Education is a priority for parents who want to give their children the best opportunity to succeed in life,” explains Levine. “Computers 4 Kids supports them by helping their children to learn new subjects and ultimately pass with flying colours.”

Primary contact

Contact: Russell Pengelly

Company details

Key sector/s:
  • ICT
Tel: +27 (0) 21 712 7800
Fax: +27 (0) 21 712 2639
Postal address: P O Box 31143, Tokai, 7966
Physical address: Unit 106, Block B3, Tokai Village Centre, Tokai, Western Cape, 7945

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